Data
Explore the consumer preferences and purchase decisions
Explore the consumer preferences and purchase decisions
Explore the consumer preferences and purchase decisions
Previous Forecast
Previous Forecast
users
REVENUES
SALES/
UNIT
ECCOMMERCE
COMPETITIVE
ANALYSIS
Year
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
2026
2027
2028
Product
GMD - % of population race Hispanic
2024
93
88
83
78
73
68
63
58
61
57
62
83
Marijuana
13
GMD -Total Millions of adult population (18+)
2021
30
25
30
35
40
45
40
35
30
35
Marijuana
GMD - Millions of population race Black
2021
27
32
37
32
29
34
39
34
39
44
Marijuana
GMD - % Share of adult male gender population (18+) Cannabis Users
2021
56
51
46
44
49
54
59
54
56
51
Marijuana
GMD -Millions of population age 55-64
2024
27
32
37
42
37
32
37
42
37
36
41
8
Marijuana
84
GMD - % of population activity Drinking
2024
93
98
93
90
85
80
85
90
85
80
75
61
Marijuana
18
GMD - % of population race Hispanic
2021
83
78
73
68
63
68
63
68
73
68
Marijuana
GMD - Millions of population activity Tincture/Extracts
2021
64
59
54
57
58
53
58
63
58
53
Marijuana
GMD - % of population activity Drinking
2021
91
86
81
76
81
86
81
76
71
66
Marijuana
GMD -% of population age 35-44
2021
78
83
78
73
68
63
58
53
58
53
Marijuana
GMD - Millions of population activity Other
2021
4
9
14
19
24
29
34
29
34
39
Marijuana
GMD - Millions of population activity Vaping
2024
1
4
9
14
19
24
23
28
23
22
27
84
Marijuana
29
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